In practice that means private, appointment-only showings instead of open houses, marketing that goes to a shortlist of qualified buyers before it goes anywhere public, and, where appropriate, a listing that never appears on the general public search at all. Saskatoon's luxury properties often sell well above the Saskatchewan REALTORS Association benchmark of $444,700, and that price point is exactly where discretion matters most to a seller.
Staff, tradespeople and anyone else who sets foot in the home during the process should sign the same expectation of confidentiality the agent operates under, since a leak rarely comes from the buyer's side.
Joel Dyck runs luxury searches and listings on exactly that basis, keeping the process controlled from the first showing to the signed offer. Get your hand-reviewed valuation from Joel Dyck.